Content planning and channel selection
We review your audience, brand voice and existing accounts, then agree a monthly topic plan and the role of each selected channel.
03 / Services
Social media & content
Go beyond posting. Build connections.
We develop platform-specific strategies for Instagram, Facebook, TikTok, LinkedIn and YouTube. Content calendars, visual and video production and community management keep your brand’s conversation moving.
Let’s discuss this serviceWHAT WE DO
- 01Platform strategy
- 02Monthly content plans
- 03Visual and video content
- 04Community management
- 05Performance reporting
What should a social media management package include?
A useful package is more than a post count. Agree the channels, content formats, approval process and responsibility for customer enquiries first. Istanbul-based Two Way Medya plans that scope for brands addressing audiences in Turkey and abroad.
Design, copy and video
The proposal specifies post, story and short-video deliverables, formats and revision limits. On-site filming and production using supplied assets are scoped separately.
Approvals, publishing and community management
We agree who approves content, the publication schedule and the boundaries of comment and message handling. Sales enquiries and sensitive issues need a clear handover to your business.
Reporting and the next plan
Alongside reach and engagement, we review measurable website visits and contact enquiries. The next plan reflects what worked and which assumptions need to change.
How are social media management prices calculated?
Pricing depends on channels, content volume, filming and video needs, languages and community management scope. Share your accounts and goals so we can prepare an itemised proposal.
Is advertising spend included?
Platform advertising spend is separate from agency management and production fees. Paid media management and budget are agreed separately when required.
How many posts are included?
Post, story and video quantities are agreed in the proposal rather than imposed as a universal package. They should match the available material and communication goals.
Do you guarantee followers or sales?
No. We agree the deliverables and evaluate results, but do not guarantee follower, reach or sales outcomes. These depend on the offer, competition, platforms and budget as well as content.
Before you decide
Discuss a social media package04 / HOW WE WORK
A clear direction.
Every step, together.
Understand & plan
We learn about your business, industry and audience. Together, we define the needs and measures of success.
Design & produce
We turn strategy into design, web experiences, content and campaigns.
Optimise & grow
We track performance, analyse the data and keep improving your digital journey.
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